Rush Awarded Pick n Pay’s Most Innovative Product

browncow-rush-training-bar-packaging-design

Rush entered the Pick n Pay, Boost Your Biz competition which received 540 entries, 50 of which were selected for intensive training. The final 24 businesses were hosted at the UCT Business School to help refine their pitches. Rush was selected as one of the Top 3 pitches, winning Best Innovative Idea category for our focus on Mom’s and Kids. Browncow is so proud to be involved with Rush, doing the logo design, wrappers and packaging design – it has been a challenge and a delight to see the adult... Read The Rest →

Rush bars for kids

browncow-rush-kiddies-bar-grizzly

Drumroll please… presenting the Rush kiddie bars! After a few design hiccups along the way, creative will finally prevailed and we want to shout from the treetops that we absolutelylove our Rush kiddie range! Our monkey and grizzly characters have taken on a life of their own and now happily adorn their their respective wrappers. The packaging conveys the message that by making healthy choices, kids are their own superheroes! The background Rush is on a mission to create a range of wholefood snacks for kids that are high in protein,... Read The Rest →

The Dignity Campaign

Dignity-main

The Dignity Campaign is a revolutionary group of ladies who seek to empower and bring dignity to all women – they are passionate about coming alongside girls and women in a way that impacts every area of their womanhood, from their self image to managing their menstruation. One of the ways they do this is through their Cherish Dignity programme where they host an 8-10 week discipleship programme. Here the girls meet together in a safe environment to discuss topics like relationships, sexuality and making good choices. Browncow was asked... Read The Rest →

Rush Bar launches new full wrapper

rush-wrapper

Here’s a sneak a peek at Browncow’s new wrapper design for Rush. Humble beginnings saw a diecut, adhesive label being applied to Rush bars by hand. But after being tried, tested and loved by the customer, Rush have invested in a full coverage, foil wrapper that not only looks great but will keep their bars fresher for longer. Watch out for the new look bars in Dischem stores in the Western Cape – see www.rushbar.co.za for stockists.

The art of choosing colours..

Pantone col

There is nothing worse than the awful feeling in the pit of your stomach when you see your job coming back from the printer with colours that are just not right! Not only is it important to choose the correct colours for the face of your brand, but it is especially key when going to print for the first time. The problem, in a nutshell, is that computer screen colours differ to print colours. Print colours are divided into CMYK and Pantone colours. And to make it even more complex,... Read The Rest →

 
Back to top